Reeves & Associates has significant communications experience within the technology sector. We work with tech companies to develop targeted programs to generate awareness among media and consumers for products and services, including establishing presence at major tech events.

Reeves & Associates manage all French-language marketing communications and social media activities for PepsiCo beverage brands, including organizing content calendar marketing, community management and data analysis.

We conducted a PR campaign for Derivion to promote a conference hosted by the company and its president during MIM (Marché international du multimédia). Following the conference, we managed media relations and facilitated profiles about the company and its eBilling application services. For Computer Associates, we organized one-on-one briefings for the company’s president with key technology media to educate and develop profile opportunities, as well as announce an important contract with the City of Montreal. We had the mandate to announce new and enhanced functionality of various Siebel eBusiness application software.
We launched a new online service for Manulife which allows customers to buy life insurance directly on the internet. Business, tech and internet journalists were targeted. The result was significant positive media coverage.

Reeves & Associates generated excitement among media and bloggers for the launches of several new PlayStation products including hardware and new games. We also conducted a media relations campaign to support Sony and the company president’s conference at E3 (Electronic Entertainment Expo). We have conducted successful PR campaigns for several Nokia product launches and promoted sponsorships of sporting events (including snowboard and mountain bike races).

We arranged media relations and previews for ‘AMP your game’, a Canadian gaming tour featuring 80 gaming stations, all the latest titles and activities for both casual and serious gamers.